The Pride Shop

show your never-fading colors

Rainbow Stripe Short John Pajamas In Organic Cotton
Standard Price: $42.00 Sale Price:$29.00
Rainbow Long John Pajamas In Organic Cotton
Standard Price: $46.00 Sale Price:$35.00
Rainbow Baby Zip Sleeper In Organic Cotton
Standard Price: $42.00 Sale Price:$29.00
Rainbow Play Dress
Standard Price: $38.00 Sale Price:$26.60
Sherpa Lined Hoodie
Standard Price: $54.00 Sale Price:$37.80
Last Chance
Rainbow Art Tee In Cotton Jersey
Standard Price: $28.00 Sale Price:$11.19
Rainbow Art Tee In Cotton Jersey
Standard Price: $28.00 Sale Price:$13.99
Slim Fit
Rainbow Double Knee Slim Sweatpants In French Terry
Standard Price: $46.00 Sale Price:$32.20
Rainbow Play Dress
Standard Price: $38.00 Sale Price:$26.60
Baby Rainbow Recycled Rash Guard Suit
Standard Price: $44.00 Sale Price:$14.39
Rainbow Recycled Sunblock One Piece Suit
Standard Price: $44.00 Sale Price:$30.80
Last Chance
Rainbow Tulle Skirt
Standard Price: $38.00 Sale Price:$11.99

Kids’ Pride Clothes


Our kids’ Pride clothes are about promoting diversity, accessibility, and inclusion. Collectively, we are all working towards a future without discrimination. A future where all people have equal rights.



Our Pride collection features Hanna’s legendary softness. You’ll never have to sacrifice bright prints and vibrant design for comfort and durability. And after play is done, your kids’ Pride clothes will come out of the wash looking as bright and fitting as perfect as the very first day.